2025-08-07
Peptides, short chains of amino acids, act as biochemical messengers within the human body, regulating various physiological processes including metabolism, appetite, blood sugar, inflammation, and muscle regeneration. Their combination with collagen has yielded remarkable results in the beauty and health sectors.
Consumer’s awareness of peptides has significantly increased: compared to five years ago, 41% of consumers now report being "significantly" or "slightly" more aware of peptides.

Date Source: The Vitamin Shoppe Consumer Survey 2025
This growth in demand, coupled with increased recognition of peptide benefits—such as promoting muscle protein synthesis, accelerating post-exercise recovery, boosting endurance and strength, and alleviating fatigue and muscle soreness—has secured peptides a place in the sports nutrition arena.
Small molecule peptides (molecular weight <5000 Da), renowned for their strong penetration and rapid absorption, have become a "cutting-edge breakthrough" in sports supplementation. Low molecular weight peptides enter the bloodstream directly via the small intestine, with absorption efficiency 2-3 times higher than regular protein, and can activate the mTOR pathway to stimulate muscle synthesis.
1. Soy Peptides: Plant-Based Powerhouse for Muscle Gain and Fat Loss
Absorption rate exceeds 90% within 30 minutes, with higher content of BCAA,win the title "muscle synthesis accelerator."
- Anti-Fatigue: Reducing body fat and increasing muscle mass.
- Inflammation Regulation: Decreasing in white blood cell levels, alleviating exercise-induced inflammation.
2. Wheat Peptides: Expert in Antioxidant & Immune
- Fastest absorption rate and extending exercise endurance
- Gut Protection: Inhibiting intestinal cell apoptosis, increases sIgA antibody levels and alleviates exercise-induced immune suppression.
- Antioxidant Breakthrough: Increasing skeletal muscle SOD activity and extended time to exhaustion
3. Collagen Peptides: Regeneration Expert for Joints & Bones
- Targets joint cartilage: Rich glycine content reduce post-exercise joint pain
- Clinically Validated: Increasing lean body mass and improving bone mineral density.
Optimized Formulations Suggestions:
- Plant-Based Crossover: Combine wheat peptides + curcumin + probiotics to create anti-inflammatory, gut-protecting plant-based protein bars (e.g., Owyn's all-plant formula).
- Microencapsulation: Embed collagen peptides with citrus polyphenols using microencapsulation to mask animal-derived fishy odors for use in RTD (ready-to-drink) functional beverages.

[1] The Vitamin Shoppe. Health & Wellness Trend Report 2025.
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